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Hand-Carrying Your Exhibit Firearms to SHOT Show? What You Need to Know

Hand-Carrying Your Exhibit Firearms to SHOT Show? What You Need to Know

There are two ways for exhibitors to get their display firearms onto the show floor. For those exhibitors displaying more than 15 firearms, you’ll want to use the freight shipment method. Simply go to shotshow.org, click on the “Exhibitor” dropdown menu, choose “Exhibitor Resource Center” and scroll down to section “Firearms Policies” for a full […]

Retailer Seminar Shows How Understanding Customer Segments is Key to Better Sales

Retailer Seminar Shows How Understanding Customer Segments is Key to Better Sales

Your customers are each as different from one another as can be. Yet, as humans, groups of us tend to buy in similar manners. Understanding those groups—or customer “segments”—is crucial to setting and meeting store performance goals. As most of you know, NSSF spends significant time researching the ins and outs of our firearms industry. […]

Retailer Seminar Shows How Understanding Customer Segments is Key to Better Sales

Retailer Seminar Shows How Understanding Customer Segments is Key to Better Sales

Your customers are each as different from one another as can be. Yet, as humans, groups of us tend to buy in similar manners. Understanding those groups—or customer “segments”—is crucial to setting and meeting store performance goals. As most of you know, NSSF spends significant time researching the ins and outs of our firearms industry. […]

Much Ado about Nearly Nothing in the End: The Obama Administration’s Smart Gun Saga

Much Ado about Nearly Nothing in the End: The Obama Administration’s Smart Gun Saga

A completely predictable thing happened on the way to the Obama administration’s political promise to support the development of “Smart Gun” technology .

Retailer Seminar on Technology Trends is Must-Attend at 2017 SHOT Show

Retailer Seminar on Technology Trends is Must-Attend at 2017 SHOT Show

More and more FFLs are relying on advanced technologies to help manage their inventories, organize range reservations, screen employees, process payments and other day-to-day tasks. They’re also increasingly using technology to stay ATF compliant and secure through the use of electronic bound books, e-4473 forms and other firearms record-keeping chores. To help you keep abreast […]

Gun Control Advocates Always Want to Write the Industry’s Premature Obituary

Gun Control Advocates Always Want to Write the Industry’s Premature Obituary

Gun control groups are trying to minimize the size of the gun-owning American public as a way to make the adoption of more laws and regulations appear more likely or even inevitable.

Gun Control Advocates Always Want to Write the Industry’s Premature Obituary

Gun Control Advocates Always Want to Write the Industry’s Premature Obituary

Gun control groups are trying to minimize the size of the gun-owning American public as a way to make the adoption of more laws and regulations appear more likely or even inevitable.

Bipartisan Sportsmen’s Act — Your Immediate Action is Needed

Bipartisan Sportsmen’s Act — Your Immediate Action is Needed

The Bipartisan Sportsmen’s Act, the most important legislation in a generation for America’s hunters and target shooters, is at a crucial stage. Call Your U.S. Representative’s Chief of Staff and politely insist that Congress act on the Energy Conference report that contains the Bipartisan Sportsmen’s Act. Please CALL TODAY before Congress takes up the Continuing Resolution […]

Bipartisan Sportsmen’s Act — Your Immediate Action is Needed

Bipartisan Sportsmen’s Act — Your Immediate Action is Needed

The Bipartisan Sportsmen’s Act, the most important legislation in a generation for America’s hunters and target shooters, is at a crucial stage. Call Your U.S. Representative’s Chief of Staff and politely insist that Congress act on the Energy Conference report that contains the Bipartisan Sportsmen’s Act. Please CALL TODAY before Congress takes up the Continuing Resolution […]

Burglary Prevention Part IV—How Should You Wire Your Alarm System?

Burglary Prevention Part IV—How Should You Wire Your Alarm System?

In Part III of my series on avoiding and preventing burglaries, I examined the essential components of a modern security system. There are three ways these components work together today: via hardwiring, through a wireless connection or by use of a hybrid system that utilizes both technologies. Wired systems are convenient when sensors such as […]